Prudential Corona Realty
Prudential Real Estate
Local Marketing

Prudential Corona Realty

What distinguishes Prudential Corona Realty from the others?

A Rich Heritage

• We've been in business since 1992.
• The Broker, Andrew Ielasi, has been in real estate sales for over 20 years.
• Known for our Innovative and Cutting Edge Approach to Marketing and selling real estate

A Strong Local Presence

• The Broker of our company has sold real estate in the Hamilton, Stoney Creek, Ancaster and Surrounding areas since 1980.
• Our company is proud of our wide range of local advertising such as billboards, benches, print media, radio and cable TV.
• Most of our sales associates have lived in the area their entire lives.

A Connection to the Community

• Sponsor of local youth sports such as hockey and soccer
• Contributor to local church groups
• Provide donations to area schools

Prudential Real Estate

Why should you choose a Prudential Real Estate company over another real estate company?

• Reputation - For more than 125 years, Prudential® has developed a Rock Solid ^sm reputation for building and preserving individual security.

• Global Customer Base - More than 50 million people do business with Prudential - that's one out of every five households

• Exposure - Prudential spends more than $90 million annually on brand advertising

• Recognition - With so much exposure it's no wonder that 96% of consumers recognize the Prudential name.

• Network Strength - There are 1,400 Prudential Real Estate member offices in North America with more than 38,000 agent, providing a substantial network of potential homebuyers.

• High Standards - Not every company is invited to join Prudential Real Estate.  It's a highly selective process, and only those companies that measure up to Prudential Real Estate's demanding criteria may become part of the network.

Local Marketing

How will Prudential Corona Realty market your home locally?

• First, a very distinctive domed Prudential Corona Realty FOR SALE sign is installed on your lawn.  This sign acts as a silent salesperson informing people, 24 hours a day, that your home is listed for sale with a professional real estate company.  The distinctive characteristic of our sign provides instant recognition that we are representing your property and that your property is on the market.

• Next, the listing is processed through our local real estate board computer system.  This insures that every member of our board has access to the listing and all information about your home.

• Further, the listing is uploaded to the Internet and resides on the Canadian Real Estate Association web site at www.mls.ca .  This site has all members' listings across Canada.  Anyone using this site and searching for properties with the same characteristics as your home will see your home and can get information about the property.

• As well, purchasers using the Internet will also be able to access you home's listing via the Prudential.com web site.  This site is a multi-purpose site which people visit to find out information regarding Securities, Financial Planning, Insurance and Real Estate.  With millions of unique visitors, this is an excellent gateway for people to arrive at our company web site and your listing.

• We advertise in All of the real estate related print media in our area.  Your property will be advertised in The Buyer's Guide Newspaper, the Resale Homes Magazine and the Hamilton Spectator, Spec Homes section during the course of the listing period.

• Open House Showings are another method we use to attract qualified buyers in the community.

• A quality colour property feature sheet/brochure, highlighting the unique features of your home, will certainly generate interest.

• For our "Fine Homes" clients, we have the ability to market to a wider, select group of purchasers via the Global edition of the Wall Street Journal, Fine Homes International Magazine and the Dream Homes Magazine.  This type of advertising is designed to reach an exclusive clientele and is used to provide maximum exposure together with focused, target marketing when we determine that local marketing will not reach these executive home purchasers.

• Through our Prudential Referral and Relocation Network, we will be working with people transferring from outside the area and these people will of course be introduced to your home to determine if your home matches their needs.